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QuestMobile社交+场景洞察报告

行业:移动社交|移动互联网
2019-04-11
关键词:社交+短视频社交+阅读社交+电商社交+游戏
来源:QuestMobile移动大数据研究院
QuestMobile数据显示,2019年2月,移动社交用户已经达到11.04亿,占据了32.8%的用户时长,虽然占比比去年下降,但是由社交带来的视频、新闻资讯和移动电商等领域的攀升非常明显,并且因为“社交+裂变”导致用户黏性增强、用户变现路径缩短、变现通路变宽,“社交”深度融合各类场景提升变现的时代已经开启。

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